You’re not competing with the iPad.

Benjamin W.

September 27, 2010

In all this talk about Apple vs. Nameless Ugly Product #4459, it’s always about iOS vs. Android. Or iPad vs. Samsung Galaxy no one cares. Or Mac vs. PC. But there’s something missing in all these product vs. product battles.

No matter how great the new Samsung Galaxy Submarine 40S3 is, even if it matches the iPhone 4 in every possible way, Apple has gotten everything else better than you as well. Customer service at Apple is unparalleled in my experience. I can’t think of a better retail store. I actually pause my TiVO to watch their ads. They deliver the best they can at every stage of the chain.

To all the companies out there that are designing an iPad killer that’s basically an iPad but with more clutter from carriers, a less responsive screen and better notifications:

You’re not competing with the iPad. You’re competing with Apple’s attention to detail in customer service. You’re competing with the most successful retail stores that exist. You’re competing with AppleCare. And you’re competing with iTunes. I know it’s not perfect but it gets the job done for just about everyone.

And to all the Paul Thurrott’s out there, predicting Apples’ demise every time a new Droid comes out. Until your favorite [insert non-Apple company here] starts to care about these things a lot, I’ll sleep like a baby every night knowing that when the BlackPad comes out, they’ll be selling it at the Verizon store. Good luck with that.

Geeky side-note:

This is my first blog post written in Markdown. Scrivener and Markdown, I actually might blog again.

Lemonade: Detroit

Benjamin W.

September 16, 2010

Lemonade: Detroit Trailer from Erik Proulx on Vimeo.

‘The Wilderness Downtown’ by Chris Milk

Benjamin W.

September 1, 2010

When you get a sec, go and watch this. We need more videos like this.

http://thewildernessdowntown.com/

(via DF)

David Gewirtz on Apple ruining lives.

Benjamin W.

June 22, 2010

I just read David’s post via Daring Fireball.

This is an article about how many lives and businesses have been ruined by Apple. And I’m not going to debate that. It’s not like the App Store is the most successful developer market place in the history of any platform or anything. But that’s not the point.

The point is that for every developer that is crying about Flash, there are several new companies excited as hell about iOS or HTML5 or whatever other awesome thing Apple is pushing. I’m a good example. I wouldn’t even be learning programming if it weren’t for my exposure to Apple’s products.

If monetary reward is the only way we’re going to judge anything, than just kick me in the balls now and call it a day.

Apple really is a big start-up. They do some risky stuff and they turn on a dime. When you’re as big as Apple, those decisions effect more people. They take the heat and they keep selling a ton of products. There must be something to this. They must be doing something right.

Good and evil is a gradient scale. And Apple is defintitely on my good side.

Workaholism vs. Initiative

Benjamin W.

June 14, 2010

Workaholism is putting in more hours because you don’t know what else to do.

Initiative is caring about something enough to do more than is required of you.

I’m starting my own business. This tends to fill my head with constant questions about what I’m doing wrong and second guessing tactics, skills, work ethic, etc. And I’ve heard time and again, “You have to work really hard to make it in x industry.” This idea has always scared me. Here’s why:

The words “hard work” sound tedious, annoying, boring, grueling, etc. Not on the surface but just in the back of my mind somewhere. I get scared because I start to think in order to win at something, it has to be tedious or annoying or something bad. It’s just not true.

When someone says “you have to work hard”, they’re talking about things that aren’t easy. But that doesn’t mean they aren’t fun. When you’re not being chased by a pack of wolves or out hunting for your only meal this week, the challenges you want to overcome are now a choice.

So, I’m avoiding “hard work” for the sake of it. And taking initiative toward things that really interest me. That’s when I really do things I’m proud of.

Merlin Mann on Future Proofing Your Passion

Benjamin W.

May 18, 2010

Merlin Mann distills the unbelievable amount of over lapping anxieties in my head into small chunks of advice that make me think there might be another way of doing things that isn’t so painful. His new post on 43folders is no exception.

Just go read it.

Violation Report.

Benjamin W.

May 7, 2010

So designworklife posted about Violation Report. It’s a site where you can post pictures of people being discourteous in public. A way to humiliate them. Shame by fame, if you will.

I didn’t find the site very funny. It’s a great idea that should have remained a funny forum thread on some site I never visit. Okay, that was harsh.

But seriously, it’s like flirting with a girl you don’t care about so the one you do care about will care about you. Could we get any further removed from actually getting what we want?

Aside from Violation Report being rude, it’s indirect. It’s a way for us to feel better about our shit day by being completely un-courteous , behind someone’s backs for the entire world to see.

Here’s an idea. The next time someone’s doing an “Alpha-male Stretch”, politely ask them to move! If this person doesn’t immediately say “Sure” and scoot over, you have my blessing to post pictures of him and his kids on whatever public shaming site you want. But if you just sit there stewing in your own self-pity and hating this person for sitting comfortably, you’ve got some serious seat entitlement issues.

Letter Case

Graphic Design & Web Design

Letter Case was my one-man design shop based in Los Angeles, CA.
I ran it for 2 years until I joined Typekit in January 2011.

In my spare time I've been learning to program by building my first web application.
A simple tool called Talkative to help people publish their talks on the web.

My current project is The Briefcase. A blog and podcast.
It's a place for me to create and publish stuff.

If you have any comments, thoughts or questions,
feel free to contact me at: benthomaswelch [at] gmail.com.

Thanks for checking out my blog. Cheers!

Simplicity is harder than it looks.